Features

Bring in your videos

• Upload from your computer

  MP4 or MOV files up to 5 GB. Your upload goes straight to private storage, and a dropped connection picks up where it stopped while the page stays open.

• Import from a link

  Paste a direct https link to the MP4 or MOV file itself (not a sharing page), for example a file in your own cloud storage. Links to video platforms such as YouTube, TikTok, Instagram, Facebook and X are refused.

• Your video library

  The Sources page lists every video with its status, size, length, resolution and upload date.

Transcripts and suggested moments

• Automatic transcription

  Transcription starts on its own when an upload finishes. The transcript shows who is speaking and when, and clicking a line jumps the video there.

• Suggested moments

  AI reads the transcript and suggests moments that stand on their own, best first. Each has a score from 0 to 100, a suggested title, its topic and a note on why it works.

• Clean start and end points

  Suggestions aim to start and end on whole sentences, and a moment that depends on something said earlier is marked "needs context".

• Your length and score settings

  Clips aim for 15 to 60 seconds unless you change it (20 to 30 seconds for videos from the Google Drive folder import, whatever Settings says). In Settings you set the shortest and longest clip and the lowest score to show.

Clips

• Adjust start and end

  Before you save a suggestion as a clip, move its in and out points on a timeline or nudge them, preview the result, and give it a title.

• The whole video as one clip

  To post an uploaded video in one piece, choose Use the whole video on its page once it's transcribed. The whole video becomes one clip, up to 15 minutes long, without picking a suggestion (as in every clip, only silence at its very start and end is trimmed), and you can leave Video Studio's captions out if the video has its own. A video imported from a link can't be used whole. Each platform's own length limit still applies.

• Vertical video

  Clips render at 1080 × 1920. On a video wider than 9:16, Video Studio looks for the people in the picture and places the vertical frame to keep them in view; where it finds no one, or a long clip takes too long to look through, it crops from the center. On the clip's card or the video's page you can choose Left, Center, Right or Fit instead and make a clip again.

• Word-by-word captions

  Captions are burned into the video, and each word lights up as it's spoken. If your video already has captions, you can render without adding more.

• Cover image

  Pick the clip's cover: a frame from the clip with a short title you can edit, a different frame, or your own image. It's used as the Instagram cover.

Text for each platform

• Suggested captions and hashtags

  After a clip renders, Video Studio suggests a caption and hashtags for each platform, based on what is said in the clip.

• Edit everything

  Change any of the text before you approve, or ask for a new draft. The text you approve is what gets posted.

• Uses your details

  Your name, brokerage and markets from Settings can appear in the suggested text.

Review and approval

• A review queue

  Rendered clips wait under Awaiting review. The Clips page also shows clips still being made, approved clips and rejected clips.

• Approval is the only way to post

  Nothing is posted until you approve a specific clip and choose its accounts. Video Studio never posts anything you haven't approved.

• Reject or reopen

  Reject a clip you don't want. Back to review returns an approved clip, or a rejected one that was rendered, to your queue and cancels its posts that haven't started.

Publishing

• Post now or schedule

  When you approve, post right away or pick a date and time.

• Reels and Stories

  Post to Facebook and Instagram as Reels, and add a Story on either account if you like.

• TikTok's posting options

  Video Studio shows which TikTok account you're posting as. You choose who can see each post from the options TikTok gives your account, with nothing preselected. Comments, duets and stitches stay off unless you allow them, you can disclose commercial content and add TikTok's AI-generated label, and TikTok's Music Usage Confirmation is shown before you post.

• Publish history

  The Publish page shows each post's status and, when the platform provides one, a link to the post. Retry a post that failed, or send the clip back to review when the platform refused the clip or its text. Cancel a scheduled post before it starts.

• Your connected accounts

  Connect, reconnect and disconnect accounts on the Publish page.

• Calendar

  See your posts on a month or week calendar in Eastern Time. Change a scheduled post's time up to 5 minutes before it's due, cancel a scheduled post, or retry a failed one, as on the Publish page. You can also edit the text of a scheduled Facebook or Instagram post up to 5 minutes before it's due; saving counts as approving the new text.

• Post numbers

  On the Metrics page, turn numbers on for a connected Facebook or Instagram account to see the counts the platform reports for posts Video Studio published (Facebook Stories have none) and, except in accounts created through sign-up, for the account's other Reels from the last 90 days. Numbers are off until you turn them on, and turning them off deletes them.

Clips from a Google Drive folder

Video Studio can also import the videos in one Google Drive folder, make clips from their best moments and full-length vertical versions of newly added ones on its own, and plan a month of posts, but not in accounts created through sign-up.

• Google Drive folder

  MP4 and MOV videos in one shared Google Drive folder are imported on their own, whoever added them to the folder, once they haven't changed for 20 minutes (the folder is checked every 30 minutes), up to 5 a day and 100 a month, the most recently added first. The videos already in the folder when imports begin are all imported too, newest first, from the 20th of each month, within the same limits; a newly added video takes the next free place ahead of them. Videos Google Drive reports as longer than 85 minutes, or larger than 5 GB, are skipped. Each is transcribed, and up to 7 clips are made from its best-scoring moments and rendered, with suggested text for every platform and, when a TikTok account is connected, a version for TikTok. Each of those clips is about 20 to 30 seconds long, whatever the clip length in Settings. A video first found in the folder on or after November 3, 2026 that wasn't there when imports began, and is 1 to 15 minutes long, is also rendered whole as one vertical clip, framed and captioned like its clips, unless it looks like a video already in Video Studio. The clips wait under Awaiting review, and nothing is posted until they're approved.

• Monthly posting plan

  Video Studio plans one clip a day for the connected accounts on X, Instagram, Facebook, YouTube, TikTok (one TikTok account) and LinkedIn (one LinkedIn Page) on weekdays, each at a set time, through the end of the month and at least 7 days ahead. It never plans a clip for an account it has already been posted to, keeps clips from the same video at least 3 days apart and similar topics at least 7 days apart, never puts two clips that share more than 10% of their footage on one account, apart from a newly added video's full-length clip and its own clips, and never plans a clip of a video sooner than 14 days after the whole video was posted: by Video Studio, on your connected Instagram account, which it checks every day, or anywhere you mark it as posted on the video's page. A newly added video's full-length clip is planned first, on the platforms that accept its length (on TikTok, up to your account's own limit; never on Facebook, X or YouTube, which get that day's clip instead), one a week, on Thursdays: the oldest one waiting goes first, the others wait for a later Thursday, and a week with none waiting has none. The video's other clips follow at least 14 days after it, on every account. It isn't planned once one of the video's clips was approved first, once you mark the video as already posted elsewhere, or once Video Studio finds it on your Instagram account. Nor is one tied to a season or holiday whose dates hold no Thursday in the next year; its video's clips then go without it. Apart from a newly added video's full-length clip, a clip of a video from the folder planned before November 17, 2026 is also never planned to post sooner than 14 days after the video's import started, in case the whole video was already posted somewhere when it arrived; one planned from then on, no sooner than 3 days after it. A clip tied to a season or holiday, such as cherry blossoms or holiday lights, is planned only on the dates it fits, which Video Studio's AI works out once from the video's transcript. Nothing is posted until it's approved.

• Ready for you

  Today and the next 7 days of the posting plan, one day at a time, with every platform's time filled in. Change any platform's time (on the hour or half hour), choose who can see each TikTok post and YouTube upload, see every post listed before you approve, and approve each day on its own, up to 7 days ahead. A day you don't approve isn't posted.

Where your clips can go

• Facebook: Reels and Stories on a Facebook Page you manage.
• Instagram: Reels and Stories on the Instagram professional account linked to that Page.
• TikTok: posts on your TikTok account.

Until Meta approves Video Studio, only Facebook accounts Platract has added to its Meta app can connect Facebook Pages and Instagram accounts. Any TikTok account can be connected.

Accounts created through sign-up can't connect YouTube, LinkedIn or X, and don't have the Google Drive folder import or the monthly posting plan.

Your account

• Your own workspace

  Your videos, clips and connected accounts live in your own workspace, and other Video Studio users can't see them.

• Usage at a glance

  Settings shows your usage against the free plan's limits.

• Delete everything

  Delete your account and everything in it from Settings. The Data deletion page lists what is removed and what stays.

On the free plan, original videos are deleted 30 days after the upload starts. Clips already rendered from them stay. See Pricing for the free plan's limits.